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Noma Furrukh

Product Designer

Experience

Product Designer
Sep 2023 – Jun 2026
Findex, Melbourne
  • Managed projects end-to-end, from discovery and ideation through to delivery and iteration across fintech workflows
  • Facilitated and led cross-functional workshops and design showcases with product, engineering and subject-matter experts to align business objectives with product outcomes
  • Conducted user interviews and usability testing with internal users, expanding into client-facing research
  • Applied human-centred design principles and best-practice UX/UI methodologies to lift consistency across the product and drive informed design decisions
Graduate Architect
Feb 2021 – Feb 2023
Telha Clarke
  • Translated client briefs into architectural drawings and detailed documentation across feasibility, design development, contract administration and construction documentation
  • Liaised with project consultants, engineers and contractors to keep complex projects properly coordinated within set time frames
  • Built the systems-thinking, visual communication and iterative design instincts that underpin how I work as a product designer today
Customer Engagement Specialist
Apr 2019 – Feb 2021
Commonwealth Bank
  • Assisted customers with bank inquiries and credit management in a fast-paced environment, guiding them toward debt solutions that improved their financial well-being
  • Facilitated and led group training sessions for new-starter induction cohorts
  • Built empathetic communication and active-listening skills through layered, often emotional conversations, foundations I still rely on in user research today

Selected projects

Client Portal North Star
2024
Product Designer, onboarding and Service Wizard owner, research-analysis lead
  • Owned a dual-scenario onboarding experience and a seven-question Service Wizard that translates client life context into tailored service bundles, ending in an advisor-reviewed checkout
  • Led the research synthesis, pulling qualitative research, stakeholder surveys and competitive analysis of four fintech players into the framing that shaped the whole project
  • Facilitated cross-functional workshops to align on intent before design work and pressure-test edge cases before handover
MyFlow: Staff portal concept
Apr 2025
Product Designer, self-initiated internal innovation project
  • Identified the opportunity and ran my own psychology-of-work research to brief a design sprint, then designed a staff portal that reframes a worker’s day around intrinsic motivation, purpose and recognition rather than a flat task queue

Qualifications & awards

  • UX Design Immersive, General Assembly2023
  • Prototyping Course Certificate, Acumen Academy2022
  • Human-Centred Design Certificate, Acumen Academy2022
  • Best in Studio Cohort Award, Monash University2021
  • Bachelor of Architectural Design, Monash University2020
  • ABCN Focus Program, Women's Leadership Certificate2017